Category Archives: Beer

Classic 80s lager ad – Holsten Pils

1979 commercial for Holsten Pils Lager In the late 19th Century Holsten Brauerei first began trading in the UK when they purchased a brewery in Wandsworth, London. Holsten Pils was first imported into the UK in 1952 thus creating the … Continue reading

Posted in Advertising, Beer, Imported lager | 1 Comment

Rice in lager gets an image overhaul in the LA Times

For years ‘industrial’ lager has ben ridiculed for adding rice and corn as adjuncts to provide extra sugar for fermenting. The beer purists locked into Reinheitsgebot have accused brewers of cheapening the brew, watering it down for commercial gain, and … Continue reading

Posted in Beer, Brewing, ingredients, Lager loathing, US lager | Comments Off on Rice in lager gets an image overhaul in the LA Times

The debt lager owes to Guinness

Lager and ‘container draught’  (later developing the slightly catchier name of ‘keg’) were the two great opportunities for British brewers in the early 1960s. They had been the fastest growing elements of the British beer industry, but it was the … Continue reading

Posted in Beer, Brands, Brewing history, Harp, Lager, UK lager | Comments Off on The debt lager owes to Guinness