A very strange decision… ProbablyWhy on earth would anybody want to write about lager? It’s nasty, fizzy, too cold and doesn’t taste of anything.
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Monthly Archives: December 2009
Another 80s lager classic – Hofmeister
Beer advertising reached its height in the 1980s and I’m a sucker for all the ads that prompted me to drink more than I really should. This was one of my favourites even if the product itself was rather standard … Continue reading
Posted in Lager Tagged 1980s, Beer, George the bear, Hofmeister, Lager, uk 2 Comments
Lager. Did we jump or were we pushed?
At the end of November 1969, the British Labour government generously allowed a price increase of ‘not more than 2d a pint’ to the brewing industry. There was little rejoicing among brewers; first because they had asked for double and second because the 2d increase … Continue reading
Posted in Advertising, Beer, Brewing history, Marketing, UK lager 1 Comment