Category Archives: Marketing

Cheers to the lager drinking Michael Jackson

I’ve been casting around the internet trying to find various sources for some reviews I’m writing for a new beer book and came across a wonderful video interview with the late great Michael Jackson over at I spoke to … Continue reading

Posted in Beer, Marketing | Tagged , , | 5 Comments

Why is British lager so weak?

Ron Pattinson over at his fantastically named blog asks the question about why British lager is so weak . Here’s an excerpt, you can read the rest on Ron’s blog: “In accordance with the announcement made in the House of … Continue reading

Posted in Brewing history, Imported lager, Lager, Marketing | Tagged , | 3 Comments

Just Another Beer? Not to Those in Laos –

Just Another Beer? Not to Those in Laos – – Mozilla Firefox. And people wonder about the power of word of mouth when it comes to lager? Have a look at this story from the New York Times.

Posted in Lager, Marketing | Tagged | 2 Comments