A very strange decision… Probably
Why on earth would anybody want to write about lager? It’s nasty, fizzy, too cold and doesn’t taste of anything.-
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Category Archives: UK lager
Lager. Did we jump or were we pushed?
At the end of November 1969, the British Labour government generously allowed a price increase of ‘not more than 2d a pint’ to the brewing industry. There was little rejoicing among brewers; first because they had asked for double and second because the 2d increase … Continue reading
Posted in Advertising, Beer, Brewing history, Marketing, UK lager
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The debt lager owes to Guinness
Lager and ‘container draught’ (later developing the slightly catchier name of ‘keg’) were the two great opportunities for British brewers in the early 1960s. They had been the fastest growing elements of the British beer industry, but it was the … Continue reading
Growing support for UK lager
Just to underline the recent number of posts about support for lager as a style (rather than a term of abuse) Larry Nelson, the editor of Brewers’ Guardian gave me a nudge that they are running a news story in … Continue reading
Posted in Beer, Lager, UK lager
Tagged Brewers' Guardian, LOBI
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