Category Archives: Brands

Brand names of lagers

When lager advertising gave Samantha one

The Skol lager ad with the immortal last line. Watch to the end -  it’ s a cracker. It also was a landmark campaign for lager, according to the agency that made it – D’Arcy Macmanus & Masius. Why was … Continue reading

Posted in Advertising, Brands, Lager | Tagged , , , , , | 3 Comments

Carl Jacobsen’s lager project

That old man Jacobsen wasn’t too enamoured of his son’s ideas of importing lager beer to Great Britain is clear to see from the letters he sent to Carl while Jacobsen the younger was on his four-year stint around the … Continue reading

Posted in Beer, Brewing history, Carlsberg, Lager, UK lager

More lager letters to Scotland

More from J.C. Jacobsen and his letters to his son. The letters give a good idea of export developments to Great Britain but more tellingly give a cracking insight into Jacobsen’s worries about sending his prized beer so far away. To understand  why … Continue reading

Posted in Brands, Carlsberg, Lager