http://lager-frenzy.com/2010/03/05/when-lager-advertising-gave-samantha-one/ A sort of appreciation of lager, just not necessarily the taste Wed, 21 Dec 2011 11:59:11 +0000 hourly 1 http://wordpress.com/ http://lager-frenzy.com/2010/03/05/when-lager-advertising-gave-samantha-one/#comment-126 Mon, 08 Mar 2010 13:10:20 +0000 http://lager-frenzy.com/?p=203#comment-126 Thanks Sarah – I keep turning up some really good stories from ex-agency people. Consider yourself on my interview list!

]]> http://lager-frenzy.com/2010/03/05/when-lager-advertising-gave-samantha-one/#comment-125 Mon, 08 Mar 2010 13:07:58 +0000 http://lager-frenzy.com/?p=203#comment-125 I worked at DM&M at the time, and we thought that it had been approved for broadcast because the old fogies at the regulators hadn’t noticed the closing line. But they sent a little note along the lines of, “Don’t think we didn’t spot it, but we decided to let it go because its market will love it and their mums and dads won’t notice.”

]]> http://lager-frenzy.com/2010/03/05/when-lager-advertising-gave-samantha-one/#comment-124 Sat, 06 Mar 2010 08:43:47 +0000 http://lager-frenzy.com/?p=203#comment-124 Fantastic. I remember this quite well. Nice little bit of subtle innuendo too.

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